Market Research

North American Industry Classification System (NAICS)
The NAICS was developed jointly by the U.S., Canada, and Mexico to provide new comparability in statistics about business activity across North America. Federal, State, and local governments use the Economic Census data to determine the health of industries and the economy.  Plus, business owners and entrepreneurs use the data to research specific industries (nationally and locally).  The Economic Census is a KEY resource for industry and economic research.  

Table of the NAICS Industries
(select an industry to see sub industries) 

NAICS is a system that assigns a two-digit numerical code to each industry and 3 to 6 digits to each industry sub-sector.  The larger the number, the more specific the industry. For example:

48-49 Transportation & Warehousing (over arching industry and sub-sectors)

• 481 Air transportation
  • 4812 Nonscheduled air transportation
    • 48121 Nonscheduled air transportation
      • 481212 Nonscheduled chartered freight air transportation

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       More information at the US Census Bureau site

      • Full NAICS (browse)
      • NAICS FAQ
      • Economic Census

      *The economic census provides a detailed portrait of the United States' economy once every five years, from the national to the local level.  The Economic Census covers most of the U.S. economy in its basic collection of establishment statistics.

Standard Industrial Classification (SIC)

SIC was originally developed in the 1930's to classify establishments to promote the comparability of establishment data describing various facets of the U.S. economy.

Even though NAICS was developed to replace SIC, many publishers, companies, and government agencies still use SIC.  Some of the resources you will use are categories or searchable by SIC. 

SIC is made of ten (A-J) industry divisions and each industry and sub-industry fall into one of the divisions. The ten divisions are...

Table of the broad SIC Industries